Product information management

The PIM system can be connected to ERP and DAM via an interface and thus forms the central source for all product information. Employees maintain all product-related information centrally here and steer publication to all channels from one single database. Say goodbye to multiple sources and storage locations, obsolete data and time-consuming reconciliation processes.

As a central system, the PIM solution harmonizes all of your company’s product information. Enhancement, preparation and management of product information are carried out in a media-neutral manner, so that the information can be easily and automatically transferred to any linked channel. Incorrect data, information discrepancies and outdated offers are thus eliminated.

All channels are supplied with product content from a central system, regardless of whether they are online channels, print or POS. If data or prices change or new products and information become available, the PIM can automatically update all materials and advertising media. Production workload is significantly reduced and changes can be made at short notice whenever necessary.

High-quality product information noticeably improves the customer experience. At any time and on any channel, you are providing customers with reliable and consistent information, thus increasing your conversion rates. But you don’t just earn, you also save: by avoiding errors and incorrect data, you significantly reduce the number of returns and complaints.

The solution is fully browser-based and can be operated intuitively. This not only saves you time-consuming training and instruction, but also allows you to easily incorporate everyone involved in the process. Whether branch office, partner company or outside agency: all users with an account can access the system from anywhere and edit or publish product information. Of course, only if you grant them permission to do so. With granular permissions and roles, you have tight control over user access.